SET on Expansion?

Thai Beverages Plc is currently trying to be listed on the SET (Stock Exchange of Thailand) which will expand its horizon into European countries. The producer of Chang beer and Mekhong rum states that "it stands to lose overseas competitiveness and would have to completely revise its investment plans if it is unable to list". The firm would lose a disadvantage of low-cost funds to expand production facilities and brand name.

Protesters like social activist, anti-drunk associations, and religious leaders are against the listing proposal. SET has pushed back plans of reviewing the application by Thai Beverages to list on the exchange due to the rallying of protesters. The Democrat Party argued that by letting Thai Beverages into SET it would show the sate support for a liquor company.

The company sees it as an opportunity for "strengthening its resources and move to expand abroad", particularly in Europe. The fortune of the company is at an estimated $3 billion and the listing would encourage an expansion of Chang beer. Without the expansion, there will be a higher transport cost and lower prospects of penetrating the European Market. Thailand does not have the advantage of being a member of the EU, which means the benefit of lower trade barriers and a single currency.