Thursday, February 09, 2006

Valentine’s Day = Business ?

5 days left! What you guys gonna do for your lovers?
I’m sure that most of you guys think that beautiful surprises would make the day permanent in mind. And of course, for young people, they would think that Cards and candies are out of date! So what should we plan to make a surprise?
Well, if you do not care spending more money, perfume/cologne, MP3 player, watches, and even jewelry are perfect choices. And next, how about having a romantic dinner or watching a romantic movie? As you can see, all the romantic surprises that I have mentioned above are all related to business. Loves or even sellers=consumers, companies=producers. Those companies make a large profit in Valentine’s Day every year. According to The National Retail Federation, young adults show the most enthusiasm for Valentine Day, with the average 18-34-year-old planning to spend almost $140 on the holiday. And there were some other facts of Valentine’s Day from The NRF:
In 2003, Americans spent $937.50 million on Valentine抯 Day cards, second only to Christmas card sales, which saw $2.29 billion in sales, according to the Greeting Card Association.
Americans are expected to spend $1.09 billion on candy this Valentine’s Day, according to the National Confectioners Association. Valentine’s Day ranks fourth in candy sales, after Halloween, Easter, and the Thanksgiving through New Years holidays.
More than 36 million heart-shaped boxes of chocolate will be sold this year for Valentine’s Day, according to the Chocolate Manufacturers Association.
Too much spending?
So what do you think about the Valentine’s Day? Expensive or worth the price.

2 comments:

steph said...

I think those numbers are both suprising and at the same time, not that much. It is ridiculous to think that Americans spend that much money to prove their "love" for their significant others. Yet, at the same time, it is just like how people show their affection for one another at Christmas time, by buying gifts for each other. It just goes to show that maybe money can buy affection and love?

Emily Shuba said...

I believe that lovers are tending to spend more and more on each other on Valentine's Day because they are worried that their partner might feel cheated out of a worthy gift. Perhaps expensive gifts are used to hold together doomed relationships. After all, wouldn't you feel almost obliged to stay with someone if they bought you a platnum diamond ring w/ a matching set of diamond earings?