Friday, March 09, 2007

Sleep Boomers Fluff up mattress sales

A question that this article askes is "Can you put a price on a good night's rest?" I want to ask you this same question. How much would you pay for a guarenteed good night sleep. Would you pay 50,000 dollars? Some would a Swedish made bed called Vividus is being retailed in the US for 49,500. It has been stated that since the year 2000 the market value for a mattress has increased by 40 percent. It is the producers who are behind this growing trend, other manufactures are making cheaper models of but are they really that much cheaper. When an average queen size bed is now priced at 700 dollars and people will stay pay more for that good night's sleep.

2 comments:

Julie Southall said...

I think that this mattress will become more of a status symbol for the rich rather than something everyday Americans will have just for a good night's sleep. It will be like Egyptian cotton sheets. They are supposedly softer so they are ridiculously priced and the wealthy buy them as a symbol of their wealth.

brianhahn said...

I think the whole idea of a better mattress equals better sleep is overrated and just a sales pitch. this mattress here at school is not very good , but i still sleep good on it. i do think that different mattresses feel better than others, but i dont think it makes that big of a difference with the type of sleep you get.