Harleys hit the road in China
On Saturday the first Harley-Davidson dealership opened its doors in China. They are hoping that wealthy Chinese will buy their bikes. China is a huge country with a growing upper-class population. One issue with selling bikes in China however is that there are many restrictions on riding motorcycles. Harley's plan is to establish their brand in China and hopefully have some of the restrictions relaxed over time.
If Harley-Davidson is able to establish their brand in China, this could be a great source of revenue for the company.
No comments:
Post a Comment